I sit here shaking my head because I have been in this business for well over two years and well, I have learned a thing or two about how people operate.

Did you know some people just like to gripe?  They do!  Somehow they just think that everything is a scam or designed to steal money from their pocket.  Well, I am here to tell you no one is taking that credit card out of their wallet and entering it into the order form (now I am not talking about identity theft which I know is a problem).  I am talking about those who knowingly fill out the payment form and press buy it.

Then they get the e-book or e course and find out it won’t make them rich like the guy said in the ad.

Hmmm, I wonder if it had anything to do with the fact that you are not that guy.  The person who wrote the ad most likely did make that kind of money in that short period of time.  They also said they would show you how to, too.

Now, think of this scenario:  Here is someone who doesn’t know how to swim.   He buys a book that says this is how to swim.  He jumps into the pool and well, drowns (nearly).  He jumps out of the pool, dries off, goes home and immediately tells everyone he knows that Sam’s Simple Swimming technique is a scam!

Silly, I know.  But really, how many of us read an ad, buy the product and jump into the deep end and nearly drown learning how to do it.  Then come out sputtering it’s a rip off.  Now I may be preaching to the choir here as most of us marketers know how to read the marketing hype and merely buy the product to add to our library [at least that is the excuse I make ;) ]  But for those of you who are new to this game, just use common sense.

Internet marketing is a business and don’t let anyone ever tell you anything else.  You will not get rich overnight.  None of the people who wrote the sales letters got rich overnight.  They started in the shallow end of the pool and learned how to “swim” in this business.  Some take many months; some take longer.  Hey, it took me a year and a half to figure out that I like to write and then asked for my first ghostwriting job.

Tip of the day:  Use common sense.  There is nothing that is truly free.  Hey, I even ask for your email address to get my “free” report.

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